Tag: commercials

Commercials, Directing, Editing

Bacon Bits

May 17, 2013

I’m editing the comedy pieces I’ve shot last weekend with the help of a few good friends. As part of a Hormel-hosted contest, we shot three different comedy bits (see what I did there?) while featuring their Black Label Bacon. We smoothly integrated the product into our ideas, it’s been coming together rather nicely, and I can’t wait to submit our films.

Bacon Bits

I’m especially excited about the one I wrote because it is also techniqually challenging: it features three characters, only to be played by one actor. A lot of the ‘heavy lifting’ will be done during post-production and I cannot wait to get to it. It’s the last on my list.

It's a lifestyle

The contest offers some sweet prizes, which always makes things much more enticing. I’m doing my best to make these babies shine and at the end we’ll see who brings the bacon home…


Out In The Back

July 18, 2011

I haven’t been able to post for a while because it’s been a pretty hectic summer for me. Our short film, June Gloom, is doing really well at the film festivals (we’re up to our 5th Official Selection!) and it constantly needs some attention. I’ve been updating all the promo material, making more DVDs and I even managed to design new postcards for the upcoming AOF Int’l Festival. Printing and mailing them out is another job in itself…

Still, I was also able to jump on a few interesting projects, including my foodstylist friend, El’s Outback Compilation Reel. I love the food shots and the song was stuck in my head for days. On top of that, the editing process kept me salivating.
You can take a closer look if you click on the image below.


Keeping It Reel

June 24, 2010

I’ve cut my fair share of show reels, and I pretty much have it down to a science, but with time the work itself has lost its appeal. As I shifted my focus toward my own projects, even the money couldn’t make a difference. Still, it’s hard to say no when I like the work, and the person who creates it, which brings me to food stylist Eleanor Nieuwenhuis. The truth is that El is a super-nice person, her work is beautiful and real enough to have the average Joe salivate over it. Including me, because I was constantly starving when I was cutting her reel and I’m glad that I’m finally done with it. Click below to see her artistry and don’t hesitate to dial if you ever need her services.